Increase awareness and acquire leads through digital.
Break down each product and service in appealing copywriting and graphics to help the audience understand the benefits and encourage them to purchase.
Produce inspiring and informative content to engage social media users, including health and financial literacy tips, quotes and quizzes, customer reviews, community engagement, featured staff and live updates from events.
Optimize the digital ad buy budget.
Manage replies and DMs to generate leads and pass them onto client services.
Improved awareness of the bank’s image, products and services, shown by an increase of over 2,000% in online fans across all social media platforms.
Managed marketing campaigns for several new products and services, contributing to the customer base with hundreds of leads leads achieved online alone.
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